Most Popular Influencers (100)

US dancer and early TikTok superstar with over 150 million followers, branching into reality TV and brands.

Argentine football legend with over 500 million Instagram followers, commercial value peaked after World Cup victory.

US singer and actress with the most female Instagram followers, founder of Rare Beauty.

Hollywood superstar The Rock, nearly 400 million Instagram followers, benchmark for fitness inspiration content.

US socialite and founder of Kylie Cosmetics, with nearly 400 million IG followers.

Swedish YouTuber with over 110 million channel subscribers, a pioneer of gaming content.

US socialite and entrepreneur, founder of SKIMS, pioneer of the reality TV era.

US pop singer with over 370 million Instagram followers, top-tier music industry presence.

Chinese rural food creator with over 20 million YouTube subscribers, representative of Eastern pastoral aesthetics.

Indian cricket superstar with over 270 million Instagram followers, India's top sports figure.

Top Chinese Douyin streamer with over 120 million followers, a dual comedy-and-commerce e-commerce leader.

Filipino-American creator with nearly 100 million TikTok followers, whose M-shaped dance set a like record.

US TikTok star with over 88 million followers, transitioned into singing and acting.

US digital magician and editor, a top creative talent on both TikTok and YouTube.

Russian-American children's channel with over 120 million subscribers, one of the world's biggest kid creators.

Russian kid influencer with over 110 million YouTube subscribers, toy unboxing sensations worldwide.

Ukrainian-American children's channel with over 110 million subscribers, sibling daily life loved globally.

Hollywood actor with over 70 million TikTok followers, an active social media creator.

US singer with over 60 million TikTok followers, maintains high popularity with funny videos.

US five-member stunt group with over 60 million subscribers, pioneers of trick-shot videos.

Former NASA engineer from the US with nearly 60 million subscribers, master of science and prank videos.

Top Chinese Kuaishou streamer with over 100 million followers, representative of live-stream e-commerce and supply chains.

Early US TikTok star with over 55 million followers, also a model and singer.

US content creator with over 40 million subscribers, known for wild reactions and Cristiano Ronaldo obsession.

US kid influencer, Ryan's World once topped YouTube's revenue chart.

US gaming streamer with over 37 million subscribers, king of horror game playthroughs.

British YouTuber and boxer with over 24 million subscribers, crossing over into music and combat sports.

US YouTuber with over 23 million subscribers, transitioned into WWE and energy drink entrepreneurship.

America's top tech reviewer with over 20 million subscribers, known as MKBHD.

British tech blogger with over 24 million subscribers, known for polished visuals and experiments.

US Minecraft streamer with over 32 million subscribers, went viral with the Enderman series.

US gaming streamer, a Fortnite phenomenon and icon of the Twitch era.

British gaming streamer with nearly 30 million subscribers, king of kid-friendly Minecraft content.

Irish gaming streamer with over 30 million subscribers, known for major charity livestream impact.

US top Twitch streamer and subscription record holder, crossing over into music and film.

Chinese fitness streamer with over 70 million Douyin followers, whose shuttlecock workout sparked nationwide fitness.

China's Lipstick King, top Taobao livestreamer with powerful beauty product sales influence.

Iraqi-American beauty blogger, founder of Huda Beauty, over 50 million followers

Indian TikTok star, over 50 million followers, teen idol in India

Turkish chef, over 50 million TikTok followers, salt-sprinkling move became global meme

Indian TikTok and film/TV star, nearly 50 million followers

Indian top TikTok creator, core member of Team 07

Iraqi-born, top influencer in Arab world, over 40 million TikTok followers

Indian YouTuber, over 43 million subscribers, known for sharp commentary and rap

Brazilian YouTuber, over 45 million subscribers, top influence in Portuguese-speaking world

Brazilian comedy YouTuber, over 44 million subscribers, ventures into music and boxing

Spanish YouTuber, over 40 million subscribers, king of gaming content in Spanish

Brazilian children's content creator, over 40 million subscribers, called Brazil's Disney

Spanish gaming YouTuber, over 33 million subscribers, long-running Minecraft series

Spanish YouTuber, over 30 million subscribers, humorous commentary popular in Spanish-speaking world

Spanish Twitch streamer, top Spanish-language streamer, hosts cross-industry esports events

Italian fashion blogger, founder of The Blonde Salad, Milan fashion influencer

Chinese pioneer of knowledge-based live commerce, founder of Yuhui Tongxing, literary quotes in live streams

Chilean gaming YouTuber, over 40 million subscribers, top creator in Spanish-speaking world

American early TikTok queen, nearly 40 million followers, representative of Musical.ly

Canadian TikTok star, over 30 million followers, pivoted to entrepreneurship and podcasting

Chinese top Douyin drama account, over 60 million followers, classic cross-dressing comedy

Chinese Douyin account for funny elders, over 50 million followers, Northeast family daily life

Chinese Douyin drama blogger, over 50 million followers, father-daughter daily comedy

Chinese Douyin couple account, over 50 million followers, landlord persona went viral

Chinese Douyin rural food streamer from Sichuan, over 20 million followers, popularized Bò Bò Jī

Indian comedy YouTuber, over 30 million subscribers, enduring short plays and skits

India's first YouTuber to hit 10 million subscribers, founder of BB Ki Vines

Indian comedy YouTuber, over 25 million subscribers, representative of grassroots humor

India's top tech reviewer, over 24 million subscribers, daily digital news

Indian political science YouTuber, over 24 million subscribers, deep explanations influence public opinion

Chinese law professor at China University of Political Science and Law, over 30 million Bilibili followers, top legal educator

American beauty blogger, over 20 million subscribers, both popular and controversial

Dutch beauty blogger, over 14 million subscribers, 'The Power of Makeup' video went global

American beauty blogger and brand owner, over 16 million subscribers, benchmark for luxury unboxings

Vietnamese-American pioneer beauty blogger, nearly 10 million subscribers, model of IP commercialization

Japan's king of YouTubers, over 12 million subscribers, founder of HikakinTV

Japanese top YouTuber, over 10 million subscribers, experiments and challenges

Six-member group from Aichi, Japan, over 7 million subscribers, Japan's most successful YouTube group

Japanese virtual YouTuber pioneer, coined the term 'Vtuber'

hololive EN virtual streamer, over 4.5 million subscribers, top English VTuber

Korean mukbang YouTuber, over 10 million subscribers, Korea's top eating streamer

China's top YouTube storyteller, 6M+ subscribers, urban legends and science

Taiwan's longest-running YouTuber group, 3.5M+ subscribers, classic quote series

Taiwan's English teaching YouTuber, 2.8M+ subscribers, promoting English learning

Taiwan's veteran YouTuber, 2.7M+ subscribers, local culture and family content

Taiwan's tech and unboxing YouTuber, 2.7M+ subscribers, pioneer of subscription-based channels

China's first-generation short video influencer, 30M+ Weibo followers, founder of papitube

China's top graduate exam tutor, 20M+ Douyin followers, enrollment planning topic went viral nationwide

China's knowledge payment pioneer, 50M+ Douyin followers, founder of Fan Deng Reading

China's serial entrepreneur, founder of Jia Ge Pengyou Live, top Douyin streamer

China's creative invention influencer, inventor of Useless Good Products, widely covered by overseas media

China's Jiangxi rural creator, famous for bamboo rats and rural life, popular at home and abroad

China's science communicator, deputy editor of Bowu, identifying trending internet species series

China's live-streaming singer, from Huya to Douyin, 30M+ fans

American lifestyle blogger, 12M+ subscribers, Gen Z fashion icon

Canadian-Indian YouTuber, 15M+ subscribers, former host of NBC late-night show

Slovak-American YouTuber, 18M+ subscribers, Vlog Squad leader

American comedy creator, 17M+ subscribers, transitioned to acting and hosting

American motivational short-form creator, 20M+ subscribers, daily life fables

American chef influencer, 30M+ subscribers, collaboration challenges with Gordon Ramsay

American food YouTuber, nearly 20M subscribers, hardcore baking and food reviews